{"id":1614,"date":"2023-05-16T15:36:16","date_gmt":"2023-05-16T11:06:16","guid":{"rendered":"https:\/\/www.leylaj.com\/en\/?p=1614"},"modified":"2025-08-19T11:31:19","modified_gmt":"2025-08-19T08:01:19","slug":"africa-igaming-industry-a-sure-bet-on-the-future-with-sbea-and-sbwa","status":"publish","type":"post","link":"https:\/\/www.leylaj.com\/en\/1614\/","title":{"rendered":"Africa iGaming industry &#8211; a sure bet on the future with SBEA+ and SBWA+"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The sports betting industry in <strong>East Africa<\/strong> is on the rise, with <strong>Kenya<\/strong> leading the way with over<strong> 7 million<\/strong> active accounts and growing. Reports show that local operators are building trust with players, resulting in a surge in sign-ups. In <strong>Uganda<\/strong>, online gambling is gaining interest amongst young, tech-savvy players, while in <strong>Tanzania<\/strong>, the sports betting industry is rapidly expanding with 89% of sports bettors ranging between 18 &#8211; 34 years old. There is a growing demand for betting options in both countries, driven by a keen interest in sports betting among residents.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But the impact of sports betting is not limited to <strong>East Africa<\/strong>. In <strong>West Africa<\/strong>, it is also revolutionising the entertainment industry. <strong>Nigeria<\/strong>, with its huge population of passionate sports fans, is at the forefront of this trend, with <strong>$2 billion<\/strong> placed on sports bets annually. In neighbouring <strong>Ghana<\/strong>, there has been a liberal approach to the industry, resulting in over <strong>283 online gaming sites<\/strong>, the country has seen a surge in popularity for sports betting and slots, attracting many local punters.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Despite the differences in cultures, populations, and regulations, there are several similarities in the iGaming opportunities emerging in African markets that operators should be aware of,<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sports betting<\/strong> remains the most popular choice, but slots are gaining traction<\/li>\n\n\n\n<li><strong>Mobile data limitations<\/strong> call for lightweight platforms<\/li>\n\n\n\n<li><strong>Secure payment providers<\/strong> are essential for building trust with customers<\/li>\n\n\n\n<li><strong>Local collaborations<\/strong> have shown results for international operators<\/li>\n\n\n\n<li><strong>Localisation<\/strong> is key for attracting and retaining customers<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Attending local sports betting summits is a surefire way to gain a comprehensive understanding of the vast opportunities in African regions and make the most of expansion strategies. <strong>Sports Betting East Africa+ Summit <\/strong>(<strong>SBEA+<\/strong>) and <strong>Sports Betting West Africa+ Summit<\/strong> (<strong>SBWA+<\/strong>) are among the most important events on the international iGaming calendar and crucial networking opportunities for stakeholders looking to enter the fast-growing African market. <strong>SBEA+<\/strong> will be hosted at the exclusive <strong>Kabira Country Club<\/strong> in <strong>Kampala<\/strong>, <strong>Uganda<\/strong> and <strong>SBWA+<\/strong> will take place at the world-class <strong>Balmoral Convention Center<\/strong> at <strong>Federal Palace Hotel and Casino<\/strong> in <strong>Lagos<\/strong>, <strong>Nigeria<\/strong>. This year will see the <strong>8th edition<\/strong> of these events which have earned a reputation for being deal-closing platforms, providing attendees with the tools and insights they need to succeed in the regions.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>To find out more about<strong> SBEA+<\/strong> and <strong>SBWA+<\/strong> and how to register, visit the <strong>Eventus International<\/strong> website at <strong><a href=\"https:\/\/www.sportsbettingevents.com\/sbea\">https:\/\/www.sportsbettingevents.com\/sbea<\/a><\/strong><\/p><cite>SBEA+ &#8211; SBWA+<\/cite><\/blockquote><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>The sports betting industry in East Africa is on the rise, with Kenya leading the way with over 7 million<\/p>\n","protected":false},"author":1,"featured_media":1615,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1614","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1"],"_links":{"self":[{"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/posts\/1614","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/comments?post=1614"}],"version-history":[{"count":3,"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/posts\/1614\/revisions"}],"predecessor-version":[{"id":2533,"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/posts\/1614\/revisions\/2533"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/media\/1615"}],"wp:attachment":[{"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/media?parent=1614"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/categories?post=1614"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.leylaj.com\/en\/wp-json\/wp\/v2\/tags?post=1614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}